Your logo. Verified. Everywhere it matters
BIMI (Brand Indicators for Message Identification) is changing the way email is trusted. With a Verified Mark Certificate (VMC) or Certified Mark Certificate (CMC), your brand logo and a blue checkmark appear directly in inboxes such as Gmail, Apple Mail, and Yahoo (90%+ of email clients) — increasing visibility, security, and customer trust.
Implementing the BIMI standard with a VMC or CMC certificate is one of the smartest steps a brand can take today. These certificates prove your authenticity, protect your customers from phishing, and boost engagement by displaying your official logo right next to your emails. At Bimimi, the world’s leading reseller of VMC and CMC certificates, we make the process simple, fast, and reliable — so your brand is recognised and trusted at first sight.
Brands Already Leading with BIMI
Bimimi, the largest choice in Mark Certificates
| Certificate Name | Lowest Price | Discount | pa_average-insuance-time | Blue Check Mark | Logo Proof | Action |
|---|---|---|---|---|---|---|
DigiCert – Common Mark Certificate (CMC)
|
As low as 804 £/y | -12% off MSRP | — |
|
1 year public usage of the logo needed
|
Add to cart |
DigiCert – Verified Mark Certificate (VMC)
|
As low as 1 071 £/y | -13% off MSRP | — |
|
Trade Mark registration needed
|
Add to cart |
GlobalSign – Common Mark Certificate (CMC)
|
As low as 606 £/y | -20% off MSRP | — |
|
1 year public usage of the logo needed
|
Add to cart |
GlobalSign – Verified Mark Certificate (VMC)
|
As low as 760 £/y | -33% off MSRP | — |
|
Trade Mark registration needed
|
Add to cart |
SSL.com – Common Mark Certificate (CMC)
|
As low as 647 £/y | -10% off MSRP | — |
|
1 year public usage of the logo needed
|
Add to cart |
SSL.com – Verified Mark Certificate (VMC)
|
As low as 846 £/y | -10% off MSRP | — |
|
Trade Mark registration needed
|
Add to cart |
Why Bimimi is proudly Brand-Agnostic
At Bimimi.io, we believe that trust should never be limited by vendor choice.
This is why we operate as a fully brand-agnostic platform, offering VMC and CMC certificates from all three BIMI-recognised certificate authorities: DigiCert, GlobalSign, and SSL.com.
BIMI (Brand Indicators for Message Identification) is an industry standard designed to bring verified brand logos directly into the inbox.
Only three CAs worldwide are officially approved to issue BIMI-compatible Mark Certificates — and we have chosen to work with all of them to give our clients the widest possible flexibility, the fairest pricing, and the best match for their brand identity strategy.
- Compare leading BIMI certificate providers
- Choose the right certificate before you buy
- Keep flexibility across issuers and certificate types
- Reduce complexity across validation and rollout
At Bimimi.io, our only allegiance is to your brand, not to a specific vendor.
Why Brands choose VMC or CMC ?
A BIMI rollout starts with the right certificate path. Choose a VMC when your logo is trademarked and you want the strongest trust signal. Choose a CMC when your logo is eligible through prior use and you need a more flexible route.
Stronger Brand Visibility
A BIMI certificate helps your official logo appear in supported inboxes, making your messages easier to recognize at a glance.
More Sender Trust
A validated logo gives recipients a stronger visual trust signal and helps distinguish legitimate brand email from suspicious messages.
Better Commercial Readiness
VMC and CMC help turn email authentication into a visible business asset for CRM, lifecycle and brand communications.
Two Paths, One Goal
Choose VMC for registered trademarks. Choose CMC for eligible logos without trademark registration.
With Bimimi, a frictionless process for you Mark Certificates
Choose your Certificate
Decide whether you want a VMC (for the blue verified checkmark + trademark requirement) or a CMC (logo recognition without trademark). A bimimi expert will help you pick based on your brand status.
Purchase and submit documents and logo
Place your order Upload your logo (we’ll check format, convert if needed), Provide documentation (domain ownership, trademark or proof of prior use) Bimimi validates everything and submits to the appropriate Certificate Authority
Validation from the CA
The Certificate Authority (Digicert or GlobalSign) are in charge of issuing the VMC or CMC certificate. This includes identity validation and verification that your logo meets BIMI technical standards. This can take few days depending on the CA and the documents required
Deploy BIMI record, go live and monitor
You add the BIMI TXT record into your domain’s DNS. This links to the logo (SVG) and certificate (if VMC) so mail clients can fetch and display your verified brand identity. After DNS records propagate, your logo with or without blue checkmark begins appearing in supporting email inboxes.
Why Bimimi
Bimimi is built to make BIMI simpler. Instead of forcing your team to figure out providers, certificate types, eligibility rules and technical prerequisites alone, we help you move from research to rollout with a clearer path, fewer mistakes and better decision-making.
- Compare providers before committing
- Choose between VMC and CMC with confidence
- Understand the requirements before purchase
- Move faster from validation to deployment
One place to compare, qualify and launch your BIMI certificate.
Pre-requirements to be Eligible
Before you can activate BIMI with VMC or CMC through Bimimi, a few prerequisites must be met. These are industry standards — if they’re not in place, your logo will not be displayed.
DMARC SetUp with Enforcement
Your domain must have DMARC implemented and set to p=quarantine or p=reject. SPF and DKIM must also be properly configured to ensure inboxes can trust your emails.
Valid Logo Format (SVG Tiny)
Your logo needs to be provided in SVG Tiny / SVG Tiny-P/S format, square, clean, and usually with a transparent background.
Trademark or Proof of Brand Use
For VMC: your logo must be a registered trademark. For CMC: you can qualify by showing proof of consistent brand use (typically one year).
Secure Hosting & DNS Control
Your logo and certificate must be accessible via HTTPS. You’ll also need to control your domain’s DNS to publish the BIMI TXT record.
Choose the Right BIMI Path
I want to compare certificate types
Understand the difference between VMC, CMC and BIMI before you buy.
I want to buy a VMC
Explore the premium route for trademark-backed brand logos.
I want to buy a CMC
Explore the flexible path for eligible logos without trademark registration.
I want to compare issuers
Compare DigiCert, GlobalSign and SSL.com in one place.
BIMI Certificates FAQ
What is a BIMI certificate?
A BIMI certificate is a third-party certificate used to validate the logo shown with BIMI in supported inboxes. Depending on your eligibility, this certificate can be a VMC or a CMC.
What is the difference between VMC and CMC?
A VMC is for trademark-backed logos and is the strongest validation route. A CMC is designed for eligible logos that rely on prior use rather than trademark registration.
Do I need DMARC before buying a BIMI certificate?
Yes. BIMI requires DMARC to be set up correctly with an enforcement policy.
Which providers issue BIMI certificates?
Bimimi helps brands compare all BIMI certificate issuers : DigiCert, GlobalSign and SSL.com.
How do I know whether I need a VMC or a CMC?
The answer depends on your trademark status, your logo eligibility and your rollout goals. Bimimi helps you assess the right path before purchase.